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One of the beauties of our post-pandemic world (when we all, by necessity, became very online) is that digital communities broadened in...

I read Michael Beer's “The Silent Killers of Strategy Implementation and Learning” this weekend and I was inspired to think deeper into...

Peter Drucker did not believe that technology is inherently predictable. Drucker recognized that predicting specific technological...

In the context of the music business, market development strategy involves expanding the presence of existing music products or services...

Peter Drucker did not believe that technology is inherently predictable. Drucker recognized that predicting specific technological...

The importance of information systems and database management for the music industry has been accentuated in the digital age. In the...

As digital becomes at the forefront of all entertainment sectors, we are faced with a conflict of over-saturation of content. Gaming,...

Over the past six years, rigorous marketing efforts have transformed Crocs perception to become one of the most appealing footwear...